The leading Bengali content digital platform, Hoichoi has launched its brand anthem, which is an ode to the celebration and speaks up about taking a break from busy schedules, getting together and having fun.
The anthem’s music video has been directed by Birsa Dasgupta and it was produced by SVF Entertainment. The catchy tune has been composed by Indraadip Das Gupta and written by Prosen and Rajeev Chakraborty. Singers Ishan, Somlata, and Prasmita have lent their voices to the anthem.
According to SVF executive director and Hoichoi co-founder Vishnu Mohta, “The message of the anthem is to bring people together through entertainment, which is also the mission of hoichoi, as a brand.”
According to SVF executive director and Hoichoi co-founder Vishnu Mohta, “The message of the anthem is to bring people together through entertainment, which is also the mission of hoichoi, as a brand.”
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