Thursday 28 December 2017

Airtel widens content offerings on its OTT app-Airtel TV; service to be free till June

Airtel TV, the OTT app by Bharti Airtel will now have more content offerings, as well as new user interface. The list of content includes 300 live TV channels, including 29 HD channels, with 6000 plus movies and popular shows.


Airtel will offer its entire content for free on Airtel TV to its postpaid and prepaid users till June 2018.

According to Wynk CEO Sameer Barta, “We are thrilled to introduce the latest version of Airtel TV with great content and an improved, intuitive User Interface. The improvements to the app are a result of constantly listening to our customers and taking their feedback to the design table. We believe that we have built an app for India’s needs and backed it with a large and exciting content catalogue to serve the fastest growing screen – the smartphone.”

The new offerings will also lure regional viewers in their own languages. At present, Airtel TV has partnerships with Eros Now, SonyLIV and HOOQ. Airtel TV’s portfolio of 300 plus live TV channels includes offerings across GEC, Movies, News and Infotainment genres from the stables of Zee, Sony, NDTV, Gemini, Sun TV and others.

Airtel TV app has also the Time Shift feature for live TV, which allows users to simply scroll back LIVE feeds and catch their favourite telecast even if they have logged in late. Just like on TV, the app allows users to check what’s available on other channels or search for more programmes, without pausing what they are watching.

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