Wednesday 25 April 2018

Sony invests more in preschool learning and entertainment appHopster

An additional equity investment in preschool learning and entertainment app Hopster was done by Sony Pictures Television Networks (SPTN) in the latest round of funding which was also supported by existing investors Venture Founders and the Angel Co Fund.


According to Sony Pictures Television EVP Western Europe International Networks division Kate Marsh, “We recognise digital is a crucial element to our business, particularly in the kids’ market where tablets are the choice of device for our audience. Investing in Hopster complements our growing kids’ portfolio.”

Hopster CEO and founder Nick Walters commented, “We created Hopster because we saw technology as an opportunity to make screen-time a win-win for kids and parents. Over the years we’ve stayed faithful to our mission, to help kids learn through the content they love, and our latest investment from Sony Pictures Television Networks is proof that we’re on the right path. We will use our latest funding to keep doing what we pledged: provide a safe, ad-free and nurturing digital environment for preschoolers.”

The app was founded by Nick Walters in 2013, and has now been installed over 2 million times across connected TV, mobile and tablets.

The investment will be used to produce more content and meet other operational cost.

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