Suryansh Broadcasting will make its Malayalam GEC Flowers TV as pay channel from 1 April. It will be available at Rs 5.15 on reference interconnect (RIO) basis. Originally, Flowers TV was launched on 12 April 2015 as free-to- air (FTA) offering. In order to reach out to the Malayali diaspora globally, the company launched Flowers International around a year later.
The notice of the company read: “Suryansh Broadcasting Private Limited as the Broadcaster of the General Entertainment Satellite Television Channel “Flowers”, hereby inform the subscribers of this channel and the public in general that, with effect from 01st April 2018, the said channel shall be offered as a Pay Channel at the rate of Rs. 5.15/- (Rupees Five and Fifteen Paise only) per subscriber to all distribution platform/ operators across India.”
The Malayalam market is dominated by Asianet, Surya TV, and Mazhavil Manorama. Flowers TV is one of the top 5 channels there.
The Malayalam market is dominated by Asianet, Surya TV, and Mazhavil Manorama. Flowers TV is one of the top 5 channels there.
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