To exploit music from the archieves of All india Radio (AIR) and Doordarshan (DD), Prasar Bharati is planning to put it on the online digital platform.
Jawhar Sircar, CEO Prasar Bharati informed media that DD alone had over 200,000 hours of recordings in its archives. Of this, 4,000 hours was ready to be published and another 20,000 had been digitally restored. Further he told that the Prasar Bharati was also considering a proposal to provide a scroll free-of-charge to cultural organizations to announce their forthcoming programmes on DD Bharati.Prasar Bharati has also instructed the news wings of both AIR and DD to cover all important events simultaneously and then share their inputs.
In addition to it, Sircar informed that short wave radio had to be kept alive for diplomatic reasons.The medium wave is being moved to FM so that all 850 million mobile users in the country will get access to it. Vividh Bharati radio channel, launched on October 2, 1957 has already been put on FM.