Wednesday, 20 May 2015

Digital Transformation has evolved into a Must-have Strategy for Enterprises Frost & Sullivan

Frost & Sullivan, the global of the “Digital Enterprise Transformation Summit 2015” on June 18th at Hotel Le Meridien, New Delhi 
Increasing high speed broadband penetration and social media along with digitization is driving many growth opportunities in the Indian market. An empowered and connected environment can increase efficiency and boost business profitability for enterprises. With the promise of such benefits, digital transformation is slowly becoming the top agenda for most organizations. However, as technologies are rapidly changing, the challenge faced by organizations is aligning their internal and external business needs to the next generation IT transformation. 
Frost & Sullivan will host its inaugural edition of the “Digital Enterprise Transformation Summit 2015” on June 18th at Hotel Le Meridien, New Delhi. The summit will allow business leaders, analysts, and experts to explore the possible opportunities in digital transformation and means to address the challenges. Frost & Sullivan’s analyst team will evaluate elements such as cloud, social, analytics, marketing automation, mobility, and collaboration. 
On the occasion, Vidya S. Nath, Director, Digital Media, Global Innovation Center, Frost & Sullivan said, “Digital transformation has evolved into a must-have strategy for enterprises across verticals in India. While digital platforms are a priority for consumer-facing sectors such as e-commerce, banking and financial services, medium and large enterprises in ICT, healthcare, etc., the manufacturing sector is also making fast strides to transform itself to embrace social, mobile, analytics and cloud (SMAC). Such transformation can help businesses gain significant efficiencies while boosting their revenue. However, such initiatives can fail without informed decisions aligning operational goals with business implications.” 
At the summit, Frost & Sullivan will release a whitepaper on Digital Enterprise Transformation and share key findings in terms of growth areas, leading market participants, and successful case studies from banking, healthcare, and IT. The summit will also have insightful keynote presentations on the roadmap for next generation IT automation in enterprises, and include collaborative panel discussions on the significance of cloud computing and leveraging advanced analytics to derive insights on customer engagement. 
In addition, the summit will include strategy workshops for CXOs to empower them in critical decision-making tools, methodologies, and best practices to accomplish growth in today’s highly competitive market. It will also present an opportunity for the participants to interact with Frost & Sullivan’s industry experts such as Mukul Krishna, Senior Director, Digital Media; Thejaswi Parameshwaran, Industry Manager, ICT Practice; Vidya S. Nath, along with others, to examine a 360-degree perspective on their digital strategy in enterprises, as well as global and regional Mega Trends that will govern the market growth in the near future. 
Frost & Sullivan has also invited partnership for this summit or for a speaking opportunity. Interested companies could contact Ranjani Shanker at and Snigdha Saha at, with their name, designation, company name, contact number, and mail id.
Registration is mandatory, hence to attend the summit please register at - 
The Media Partners for the event are CableQuest, CIOL, Communications Today, Convergence Plus, CXO Today and Indian Television. To know more about the event, please visit -

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