Tuesday 27 May 2014

CQ- PM Oath ceremony gets global reach through television and social media

India television channels on 26th May have globally beamed live the swearing in of Narendra Modi as the 15th Prime Minister of the India, along with his team of 44 Ministers.
While all television channels were allowed to come to Rashtrapati Bhavan and were stationed at the back of the entire assembly, only Doordarshan was permitted to beam the oath taking ceremony from close quarters.  
As a result, most channels beamed the ceremony by taking the feed from Doordarshan, though many had their own commentators and experts who spoke about the various persons as they were sworn in.
DD, which had the live coverage on its national channel and DD News, also made arrangements for simultaneous translation into sign language for the hearing impaired. The live telecast was also beamed live on DD’s website and its channel on YouTube, President Pranab Mukherjee's site presidentofindia.nic.in and on the Prime Minister's website pmindia.nic.in.
Around 4,000 people including all the leaders of the SAARC countries and Mauritius were present in the front courtyard of Rashtrapati Bhavan where President Pranab Mukherjee swore in the Prime Minister and his team.
However, this was the first time since 1991 (when Rajiv Gandhi was cremated) that all the SAARC leaders were seen together in India.
Modi, who has been tweeting throughout the campaign and even after being elected, used the opportunity to send out a message to the people and the media through the Prime Minister’s website, pmindia.nic.in.
Referring to the social media and the internet, he said: “I envision this website as a very important medium of direct communication between us. I am a firm believer in the power of technology and social media to communicate with people across the world. I hope this platform creates opportunities to listen, learn and share one's views. 
"Through this website you will also get all the latest information about my speeches, schedules, foreign visits and lot more. I will also keep informing you about innovative initiatives undertaken by the Government of India."

Source:
http://cablequest.org/news/national-news/item/4969-cq-pm-oath-ceremony-gets-global-reach-through-television-and-social-media.html
Source: http://cablequest.org/news/national-news/item/4969-cq-pm-oath-ceremony-gets-global-reach-through-television-and-social-media.html

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