Tuesday 7 May 2013

YouTube to plan subscription channels in coming weeks

Google Inc.’s YouTube will offer paid subscription channels over the next few weeks, people with knowledge of the matter said, expanding the choices for television viewers beyond traditional pay-TV packages.
Each channel will cost about $1.99 a month, with some variety in prices, said one of the people, who sought anonymity because the plans aren’t public. The platform will help programming partners generate revenue beyond advertising and one-time rentals of movies and TV shows, YouTube said.

With paid YouTube channels, Google would join Netflix Inc., Hulu LLC and Amazon.com Inc. in offering an online alternative to traditional pay TV. Fees could provide YouTube and its suppliers with a supplement to advertising revenue to pay for more expensive productions, and broaden options for viewers outside their cable or satellite package.

Source:
http://cablequest.org/news/national-news/item/2451-youtube-to-plan-subscription-channels-in-coming-weeks.htmlSource: http://cablequest.org/news/national-news/item/2451-youtube-to-plan-subscription-channels-in-coming-weeks.html

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