DD licenses Five channels to ATN Canada

Doordarshan is heading to Canada with five of its channels for Canadian audience. It has partnered with Asian Television Network (ATN), Canada's largest south Asian broadcaster.

The deal has ATN getting exclusive rights to the five television services, namely DD India, DD News, DD Bharati, DD Urdu and DD Sports. The channels will have the tag ATN added before them, according to a release issued by it.

Says DD director general Tipurari Sharan, "In Canada, Indians form one of the most respected and professionally accomplished communities who have kept their cultural roots intact while adapting to Canada and we have been striving to connect with the international audience rapidly. It gives me immense pleasure to announce our relationship with ATN for meeting this objective by distributing five of our main channels in Canada. Both ATN and DD have walked the extra mile in making this happen and I hope that this effort will help strengthen the feeling of togetherness through Doordarshan channels which are rich in cultural values, art, music, dance, entertainment and depict the crucible of culture, India has been for millennia."

Source: http://cablequest.org/news/national-news/item/2426-dd-licenses-five-channels-to-atn-canada.htmlSource: http://cablequest.org/news/national-news/item/2426-dd-licenses-five-channels-to-atn-canada.html