Rightster, the cloud-based global video distribution and monetisation network that simplifies delivery to TV scale audiences in the complex online video market, announced a partnership with Lehren Networks, one of the most popular media and entertainment network devoted to India’s film industry, to manage its 77+ YouTube channels.
Rightster will now provide complete audience development and monetisation support to Lehren Networks’ entire network of entertainment YouTube channels, which includes celebrity, movie, kids and music verticals. Lehren Networks has achieved 1 billion views on YouTube to date and adds approximately 3 million video views per day on the platform.
Source: http://cablequest.org/news/new-media/item/6119-rightster-partners-with-lehren-networks-to-manage-its-youtube-channels.html
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