Wednesday, 30 January 2013

I&B Ministry sets up expert committee to Review Functioning of Prasar Bharti

The Ministry of Information & Broadcasting has constituted an Expert Committee for the purpose of reviewing the institutional frame work of Prasar Bharati including its relationship with Government,
its continuing role as a public broadcaster and measures needed to ensure technical upgradation of the organization.
The composition of the Expert Committee is as under:-
i) Sh. Sam Pitroda, Advisor to the Prime Minister of India on Public Information Infrastructure & Innovations – Chairman
ii) Smt. Asha Swaroop, IAS (Retd) and former Secretary to the Govt. of India - Member
iii) Dr. B.K. Gairola, Mission Director (e-Governance) - Member
iv) Sh. Shekhar Kapur, Member of the National Innovation Council - Member.
v) Prof. M.P. Gupta, IIT Delhi - Member
vi) Sh. Jitendra Shankar Mathur, Additional Secretary and nominated Member on Prasar Bharati Board.
vii) Shri Jawhar Sircar, Chief Executive, Prasar Bharati - Member (Convenor)
The committee will suggest measures to sustain, strengthen and amplify Prasar Bharati's role as a public broadcaster with special reference to its relationship with the government in the current context.
The seven expert members will also review the status of the implementation of recommendations made by various committees like the Sengupta committee, the Bakshi Committee and the Narayanamurthy committee, who have studied Prasar Bharati in the past, and then suggest a road map ahead for enhancing the reach and potential of the broadcaster.
It will also suggest measures to digitise the archives of Doordarshan and All India Radio, which include material from the independence movement era, and develop enabling infrastructure in the form of data digitalisation systems, data centres and networks etc.
The committee has also been tasked with suggesting how the new media can be used to deliver digital content, both in broadcast mode, through DTH and in a demand-based mode-free on social media like You Tube, and on payment through IPTV.
They will also suggest a strategy for creating a network of domestic and overseas business partners for ensuring wider reach to a worldwide audience including creating an exclusive overseas service of Prasar Bharati.


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