Ditto TV, India’s first OTT (Over-The-Top) TV distribution platform from Zee New Media, the digital arm of Zee Entertainment Enterprises Limited (ZEEL) will showcase events from the most eagerly awaited and the biggest annual literary event in Asia: Jaipur Literature Festival, this year. Viewers will be able to catch all the action from the five day literary commemoration including the keynote address, book readings, seminars, art and performances, and much more. It is indeed an exciting opportunity for avid book lovers, music and literary enthusiasts to experience the magic and euphoria of the festival on their mobile screens at their convenient time.
Manoj Padmanabhan, Business Head, Ditto TV said, “Zee Jaipur Literature Festival is one of the most sought after literary events in the year. Literature lovers can now watch videos of the festival at their convenience, anywhere, at any time.”
The key events at the Jaipur festival will be packaged into multiple video clips and will be available for free. The Jaipur Literature Festival brings together some of the greatest thinkers and writers from across South Asia and the world.
The festival which will be hosted at the beautiful Diggi Palace in Jaipur between January 17-21st, 2014 will have some of the world’s most celebrated personalities like Amartya Sen, Jason Burke, Jhumpa Lahiri speaking at the event. This year, the festival is expected to have about 2 lakh literature lovers from across the world and over 240 authors for five days of debate and discussion, from fiction to biography, history to music.
Today, Ditto TV offers the largest collection of premium content through 67 LIVE TV channels spread across leading genres like GEC, Sports, Lifestyle, Regional and News along with rich on-demand video capabilities.