Digital vision bring new pricing and features for Nucoda Products

Digital Vision on 2nd April has announced some significant changes to its range of Nucoda colour grading products and its pricing structure. The move comes as a considered response to the increasing commoditisation of the grading and finishing market, and seeks to protect and support Digital Vision’s current customer base while continuing to provide outstanding colour grading tools.

Kelvin Bolah, Managing Director, Digital Vision, said, “Over the last few years we have witnessed the destructive and destabilising commoditisation of this niche market. We needed to adapt to the changing landscape, and have taken our time to create a grading strategy that both protects our customers’ investments and our revenues. Whilst we have grown our product portfolio with new products to address new markets to reduce our dependency on niche spaces, our new grading product and pricing strategy will reward loyal customers as we continue to provide the best tools for colour grading and image processing.”

Nucoda Film Master, the premium colour grading and finish solution, will be renamed Nucoda. The Nucoda Fuse product will be discontinued; all supported Nucoda Fuse users will receive a free upgrade to the new Nucoda software, while all Film Master users will receive free upgrades to the full range of DVO tools.

Source: http://cablequest.org/news/international-news/item/4528-digital-vision-bring-new-pricing-and-features-for-nucoda-products.html
Source: http://cablequest.org/news/international-news/item/4528-digital-vision-bring-new-pricing-and-features-for-nucoda-products.html