Tuesday, 15 April 2014

Skyfire adds OTT analytics dashboard to Rocket Optimizer

In a bid to offer what it says is an unprecedented look into mobile video congestion, Opera Software's Skyfire unit has released a real-time analytics dashboard.
The new Rocket Insights forms part of the Rocket Optimizer platform and is designed to help operators better manage their network loads by providing a real-time analytics dashboard that analyses mobile video congestion. Operators can instantly view key metrics such as stall rates, video start times, bitrate distribution and mean opinion score. This says Opera allows them to use this data to improve their overall network traffic management.

It is also attributed with allowing operators to observe what Skyfire describes as the "disproportionate" impact that over-the-top (OTT) video currently has on their networks. It can also be deployed alongside existing mobile video optimisation hardware. The Rocket Insights user-customisable dashboard also gives visibility into the importance of actionable quality of experience (QoE) monitoring that can intervene as needed to improve the video experience for each user on the network. Operators can test and refine their optimisation strategies using the dashboard, and measure how these rates improve or change on the basis of real-time adjustments that they make.
"Video stall rates are the one KPI that a mobile operator in 2014 should never be without," said Nitin Bhandari, co-founder and Chief Executive Officer at Skyfire. "In a world in which video QoE is an essential part of the overall customer experience, we're happy to have risen to the challenge of quantifying mobile video playback analytics in an immediately actionable manner for operators with the release of Rocket Insights."
"If you can't measure it, you can't manage it is a fundamental truth for monetising mobile video. Operators need easy monitoring and quick reaction to network congestion," added Joe Hoffman, Practice Director at ABI Research. "Video optimisation solutions have to get the analytics right and deliver them with a user-friendly dashboard. Otherwise, operators will seek different solutions when they comprehend the money that is left on the table."

Source:
http://cablequest.org/news/international-news/item/4620-skyfire-adds-ott-analytics-dashboard-to-rocket-optimizer.html
Source: http://cablequest.org/news/international-news/item/4620-skyfire-adds-ott-analytics-dashboard-to-rocket-optimizer.html

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