ASCI heard 134 of 144 complaints in January

Advertising Standards Council of India's Consumer Complaints Council (CCC), a self regulatory industry body, announced the number of complaints it upheld in January, 2014. Of the 144 advertising complaints received, CCC found 134 ads guilty of violating ASCI prescribed codes.

The complaints in the personal and healthcare category counted for nearly 77 per cent of the total upheld. The other categories where the body found the advertisements not substantiated included education, consumer durables, real estate and others.

In the health and personal care category, CCC found a whopping 105 advertisements violating ASCI's code. Some of companies that found themselves in this list include Vasan Healthcare Enterprise which claimed that it helps to regain lost vision; Philips Electronics India which claimed that it does not damage hair even when styled every day; Dabur Chyawanprash which claimed that it provides '3 times more immunity'; Emami's Zandu Kesari Jeevan; Anaconda Oil/Capsule; Anaconda Nutri Slim Powder.

Source; http://cablequest.org/news/national-news/item/4624-asci-heard-134-of-144-complaints-in-january.html
Source: http://cablequest.org/news/national-news/item/4624-asci-heard-134-of-144-complaints-in-january.html