After nine years of digitisation 18.39 million still analogue in the US

Despite recent findings suggesting the US multichannel segment posted its first full-year decline in subscriptions for 2013, and amidst continued talk about cord-cutting, a new report from Digital TV Research forecasts that the number of pay-TV subscribers in North America will continue to increase despite a small decline last year.

The Digital TV North America report estimates that nearly 5 million more subscribers will be added between 2013 and 2020. However, pay-TV penetration will drop from 87.0 per cent in 2010 to 83.8 per cent by 2020.

According to Digital TV Research, most of the pay-TV subscriber losses over the last few years have been analogue cable subs. There were still 18.39 million analogue cable subscribers by end-2010, a number that will fall to 3.75 million by end-2014.

Digital TV penetration reached 94.2 per cent at end-2013, and will increase to 100 per cent by 2017 the only remaining analogue homes take cable. Of the 17 million digital homes to be added between 2013 and 2020, 5.5 million will come from cable, 5.9 million from IPTV, 4.6 million from DTT and 0.9 million from satellite TV.

Digitisation of Terrestrial television started in 2005 in the US where 70 million TV connections were affected. The government gave USD 40 for each TV set for digital STB. 

Pay-TV penetration has peaked in Canada and the US. Despite falling pay TV penetration, the number of pay-TV subscribers will climb by nearly 5 million between 2013 and 2020 to 116.6 million. Subscriber numbers fell slightly in 2013.

Source: http://cablequest.org/news/international-news/item/4475-after-nine-years-of-digitisation-18-39-million-still-analogue-in-the-us.html
Source: http://cablequest.org/news/international-news/item/4475-after-nine-years-of-digitisation-18-39-million-still-analogue-in-the-us.html