Wednesday, 11 December 2013

Sony Six wins broadcast rights to Pakistan–Lanka cricket series

Sony Six, the sports and entertainment channel from Multi Screen Media Pvt. Ltd, has won the exclusive broadcasting rights to the Pakistan vs Sri Lanka cricket series, which will be held in the UAE across—Dubai, Sharjah and Abu Dhabi from 11 December 2013 to 20 January 2014.
Prasana Krishnan, business-head, Sony Six, said, “Cricket has always been at the forefront in terms of sports viewership. The acquisition of this series reiterates our commitment to bring the best of international sporting action to our viewers.”

MSML also owns broadcast rights to international sporting properties such as the popular Twenty20 tournament, the Indian Premier League, UEFA EURO 2016, Qualifiers for UEFA EURO 2016 and the European Qualifiers for FIFA World Cup 2018.

Source:
http://cablequest.org/news/national-news/item/3829-sony-six-wins-broadcast-rights-to-pakistan%E2%80%93lanka-cricket-series.htmlSource: http://cablequest.org/news/national-news/item/3829-sony-six-wins-broadcast-rights-to-pakistan%E2%80%93lanka-cricket-series.html

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