India’s fastest growing direct-to-home (DTH) operators Dish TV on 4th June has brought Music Broadcaster B4U on its platform.
The move has been initiated by B4U because it wants to build it s strength in the entertainment world, as viewers can now engage themselves with their favourite Bollywood music and movies.
B4U Music chief financial officer Sandeep Gupta said, “We are extremely excited to get access on the Dish DTH platform which has more than 11 million active subscriber base. This will facilitate the music loving Indian audience with more choice to entertain themselves. The demand for Indian music across the world has been encouraging us to offer our content in various mediums so that they can entertain themselves with their own choice.”
Source: http://cablequest.org/news/dth-news/item/5109-cq-dish-tv-adds-b4u-on-its-platform.html
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